Norman
Fairclough
Fairclough
was a professor of linguistics at Lancaster University. He is one of the
founders of CDA (critical discourse analysis). CDA is concerned with the amount
of power exercised through language.
Fairclough’s
line of study, also called textually orientated discourse analysis, to
distinguish it from philosophical enquiries not involving the use of linguistics
methodology.
Critical
discourse analysis (CDA) is a type of discourse analytical research that
primarily studies the way social power abuse, dominance and inequality are
enacted, reproduced and resisted by text and talk in social and political
context.
Tenets of
CDA
. Discourse
does ideological work
. Discourse
is historical
. The link
between text and society is mediated
.Discourse
analysis is interpretative and explanatory
. Discourse
is a form of social action. Whereas some of these tenets have also been
discussed
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